

About Me
Tierra Smith is an award-winning journalist, speaker, and world traveler. She is passionate about storytelling and uplifting the voices of women and marginalized communities.
Tierra is the Social Media Editor for BLACK ENTERPRISE, the #1 Black digital media brand. She is responsible for designing social media graphics, planning and scheduling news content and creating native content across media channels with a collective 1.4 million followers. She also develops content strategies for corporate partners, sponsors, and the editorial team.
Tierra has earned a Master of Communication from Louisiana State University and a B.A. in Mass Communications from Grambling State University. She served as the editor-in-chief of The Gramblinite and secured prominent internships at the Salt Lake Tribune, the Denver Post, and the Tampa Bay Times. Tierra was also named Student Journalist of the Year by the National Association of Black Journalists in 2015.
While attending graduate school at LSU, Tierra accepted a work-study assignment at the Petroleum Institute in Abu Dhabi, UAE. Her duties included writing press releases and news articles, establishing social media guidelines, and serving as the adviser to the new student-run magazine.

Why Join Us?
Watch Me Win is a marketplace and content platform for female entrepreneurs, creators, and professionals seeking to sell products, fund projects, and build community.

Early access to our marketplace and content platform and content platform.
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Insider updates on funding, mentorship, and growth tools.
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A supportive community built for ambitious women like you.

Watch Me Win: Keys To Winning
Watch Me Win is a marketplace and content platform for female entrepreneurs, creators, and professionals seeking to sell products, fund projects, and build community.
Commerce
Physical and in-person marketplaces
Content
Access to news articles, webinars and events
Community
Build digitals and IRL relationship
Meet The Winning Team
At Watch Me Win, our team brings together diverse expertise, bold leadership, and a shared mission to empower others. We’re not just building a brand—we’re building a movement. Get to know the powerhouse women who make it all happen.

Tierra Smith
FOUNDER/ CEO

Jasmine Kendrick
TECHNOLOGY OFFICER

Tanya McNeal
OPERATIONS MANAGER

Alexis Thomas
EVENTS MANAGER

Allison Atkins
DIGITAL MANAGER
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Tierra Smith
FOUNDER/ CEO
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